The Game-Changer: How AI Could Transform Retail Execution for FMCG Brands

Discover how AI is revolutionizing retail execution for FMCG brands, optimizing product placement, enhancing customer experiences, and increasing efficiency. GLAIR Planogram Compliance technology offers real-time insights and saves time, ensuring precise information for improved retail conditions. Stay ahead with AI-powered success.
June 27, 2023

Optimizing the arrangement execution of products on store shelves plays a vital role in driving sales within retail establishments. Retailers must prioritize adhering to planograms, strategically placing products, and designing store layouts to enhance sales and optimize overall store performance.  It is clearly can be seen on the Salesforce survey, due to bad retail execution Consumers Products Goods Brand Businesses might lose up to $104 Billion in retail sales. 

According to the survey, physical store sales were 85.3% of the total grocery sales in January 2023, it clearly can be seen that In this industry, efficient retail execution is crucial, for properly storing, displaying, and selling goods in stores.  Good retail execution becomes more essential for FMCG companies, because it increases operational effectiveness while maximizing revenues, maintaining brand image, and identifying new growth prospects. In summary, a key component of any successful FMCG company's strategy is retail execution. However, utilizing Artificial intelligence is an advanced digital tactic to enhance retail performance. 

The Benefits of AI Image Recognition for FMCG Companies

Accurate Inventory Tracking 

Monitoring inventory levels in real-time can help retailers to track inventory levels more accurately and can reduce the occurrence of out-of-stock. It prevents overstocking or understocking, ensuring optimal inventory levels for retailers.

Enhanced Customer Experience

This tech can help retailers to create a more organized and visually appealing shopping environment. The software provides retailers with tools to create visually appealing product displays that are easy for customers to navigate.

Improved Product Placement 

Planogram compliance tech can help retailers to improve product placement by ensuring that products are placed in the correct location according to their planograms. This can help to increase sales, as customers are more likely to notice and purchase products that are displayed prominently.

Enhanced Compliance 

Applying AI tech can help retailers to ensure that their stores are compliant with corporate standards and regulations. This can reduce the risk of fines or other penalties and ensure that the store is operating efficiently and effectively.

Increased Efficiency 

This tech can help retailers to increase efficiency by reducing the amount of time and effort required to manage inventory. Staff can prioritize customer service while automated planogram compliance improves store performance.

Enhance the Efficiency of Your Retail Execution Optimization Using GLAIR Planogram Compliance

Forward-thinking, Fast moving consumer goods (FMCG) brands have much to gain by adopting digital store audits through advanced tools. However, Glair provides a Planogram Compliance technology that adopts a high-level technology. Our product technology has a high accuracy reading of up to 97% and a quick processing time which is only 15 seconds. Moreover, our technology is also integrated with ChatGPT, which is an intelligent assistant to make it easier for you to access information. This cutting-edge solution offers multiple avenues for FMCG companies to enhance their retail execution. By implementing our technology, these companies can optimize product positioning and availability, ultimately leading to a boost in sales.

Additionally, leveraging real-time data on product performance empowers FMCG companies to ensure planogram compliance and enhance product displays and shelf aesthetics.  Furthermore, one of the primary advantages is its ability to expedite and improve the accuracy of retail audits. By automating the shelf auditing process, this solution streamlines operations, minimizes human errors, saves time, and enables more efficient resource allocation. 

WHY GLAIR? 

By leveraging GLAIR Planogram Compliance technology, the customer obtained precise and prompt information regarding store conditions, which improve the retail conditions. This also contributes to the effectiveness of the retailers, which usually retailers got the report in 1 until 2 days, and applying this technology will save your time.

Written by Muhammad Azraf Altaira Santika
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